Berjaya promotes turtle conservation
Berjaya Hotels and Resorts collaborated with the Turtle Conservation Society of Malaysia on the Turtle Conservation Awareness Programme, which is aimed at educating children on the importance of preserving a balanced ecosystem.
Preserving Tioman’s treasures
Local schoolchildren from SK Tekek were also educated on turtle conservation by Chen Pelf Nyok, the co-founder of the Turtle Conservation Society of Malaysia and teen celebrity Fimie Don.
No benefit in turtle eggs
Despite the fact that turtle eggs have no beneficial value, people in Sabah and Terengganu, especially the older generation are still downing it with delight.
Leo Burnett wins big with McDonald’s and Turtle Conservation Society campaigns
LEO BURNETT Malaysia who teamed up with their clients, McDonald’s Malaysia and the Turtle Conservation Society, emerged winners, bagging a gold and silver respectively and a total of RM800,000 worth of airtime for the best creative campaigns in the recent 'Moving Minds Challenge 2014'.
Interactive billboard to shift consumers’ minds
LEO Burnett Malaysia, along with two of its clients, McDonald’s Malaysia and the Turtle Conservation Society, participated in the Moving Minds Challenge recently.